Tuesday, March 1, 2022: 12:00 p.m. - 2:00 p.m.

--- CLASS WILL BE HELD VIA ZOOM. ZOOM INFORMATION WILL BE EMAILED TO REGISTRANTS PRIOR TO CLASS START TIME ---

Formulating a plan is essential to your business success. In this hands-on workshop, an experienced entrepreneur and business executive will use the business model canvas to help you develop your business idea or work out ways to improve your existing business.

Class covers:

• Why you need a business model
• Identifying and describing your value proposition
• Eessential components of a successful business model: resources, partners, channels, cost structure, and more
• Pitching your business to potential investors and partners
• Taking advantage of opportunities and overcoming challenges as the economy emerges from COVID-19

Presented by: Mark Kapczynski (https://www.linkedin.com/in/markkap)

Mark Kapczynski is a successful serial entrepreneur, chief executive and advertising industry expert. He founded LocationX, a physical location ad network leveraging beacon technology. Mr. Kapczynski also serves as an Executive Director of the UCLA Venture Capital Fund, helping to foster innovation connected to the university. Mr. Kapczynski last served as VP of Corporate Development and Strategy for Experian's consumer businesses which include leading consumer brands: Experian, FreeCreditReport.com, and ProtectMyID. Mr. Kapczynski graduated from UCLA film school and continues to be active in multiple industry associations that span media, mobile telecom, technology, and consumer internet. He has 8 patents to his name and an additional 45 patents pending.

Registration fees: FREE - sponsored by the Friends of the Los Angeles County Law Library through the generous support of Pacific Western Bank.
Classes fill up fast, register today to reserve your seat! All registrants must check-in 10 minutes prior to class time to ensure your seat is not reassigned to waiting-list and walk-in attendees when classes are full.

Photography / Videography:
If you register for this class, you may be photographed or recorded. By registering for this class you are giving the LA Law Library your consent to photograph, videotape, record and broadcast your picture, likeness, voice and statements.  

No legal advice:
LA Law Library does not provide legal advice. LA Law Library provides legal resources and assistance with legal research as an educational service. The Law Library is pleased to offer our patrons the opportunity to obtain assistance from third party legal service providers at this and other events within the Library. However, the Library does not control and is not responsible for the content or scope of any assistance given by those providers.